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Free step-by-step guides on prompt engineering, automations, and building with AI — from the WebsiteSpa library.

Prompt Engineering

Chain of Thought & Other Advanced Reasoning Techniques

Explore how advanced techniques like Chain‑of‑Thought prompting and other reasoning methods enable AI systems to break down complex problems step by step - when they work, when the…

Beginner

Explore how advanced techniques like Chain‑of‑Thought prompting and other reasoning methods enable AI systems to break down complex problems step by step - when they work, when they don’t, and how you can use them effectively.

Prompt Engineering

Zero-Shot vs Few-Shot Prompting

Discover how the number of examples you give an AI can completely change its performance. This article breaks down zero-shot vs few-shot prompting, showing when to use each for the…

Beginner

Discover how the number of examples you give an AI can completely change its performance. This article breaks down zero-shot vs few-shot prompting, showing when to use each for the best, most accurate results.

Prompt Engineering

Prompting for Different Modalities: Text, Code, and Images

We break down what prompting techniques and vocabulary work best for different modalities.

Beginner

We break down what prompting techniques and vocabulary work best for different modalities.

Prompt Engineering

The Art of Iteration: How to Refine a Prompt from Good to Great

How to use iteration to turn your prompts from basic to pro.

Intermediate

How to use iteration to turn your prompts from basic to pro.

Prompt Engineering

Prompt Engineering Basics

Supporting Notes for This Lesson This video introduces the core foundations of prompt engineering—the skill of designing clear, structured instructions that guide AI to deliver bus…

Beginner

Supporting Notes for This Lesson

This video introduces the core foundations of prompt engineering—the skill of designing clear, structured instructions that guide AI to deliver business-ready results.

Key Takeaways:

Stop treating AI like Google. Asking vague questions leads to vague answers.

Think like a director, not just a user. Your job is to instruct, not just ask.

The PTCF Framework

Persona – Assign a role to the AI (e.g., “You are a senior marketing manager…”).

Task – Use clear action verbs (e.g., create, summarize, rewrite, analyze).

Context – Add the background info the AI needs (most prompts fail here).

Format – Tell the AI exactly how you want the response (e.g., bullet points, table).

Prompting Techniques Covered

Zero-Shot Prompting: No examples needed—just a clear, structured prompt.

Few-Shot Prompting: Include one or more examples to “show” the AI what good looks like.

Step-Back Prompting: Start broad to help the AI gather relevant knowledge before narrowing in.

Chain of Thought (CoT): Add phrases like “Let’s think step by step” to improve logic and reasoning.

Choosing the Right AI for the Job

Standard Models – Fast, great for simple tasks like summaries or rewrites.

Reasoning Models – Better for multi-step problems and strategic tasks.

Deep Research Models – Use for high-stakes, in-depth analysis (trade speed for depth).

Best Practices

Keep prompts clear and simple—if it’s confusing to you, it’s confusing to the AI.

Be specific about the output (length, style, format).

Use instructions over constraints—tell the AI what to do, not just what to avoid.

Prompt Engineering